Task:
‍
Refresh the brand identity of Kvitkova Vanil to reflect its evolution from a local flower shop into a sophisticated floral atelier, capable of handling everything from everyday bouquets to grand-scale events. The goal was to create a more premium, cohesive, and emotionally resonant brand experience that captures both elegance and warmth.

Solution:
‍
The rebranding introduced a refined visual system centered around a deep, rich color palette balanced by soft neutrals and florals. We brought true vanilla colors to brand richness. The logo was modernized for elegance and timelessness, supported by delicate typography and elevated styling. Imagery shifted from simple product shots to emotive, lifestyle-driven visuals. Branded elements like ribbons, packaging, apparel, and event decor all reinforce a consistent, luxurious brand voice, positioning Kvitkova Vanil as both modern and deeply sentimental.